Tuesday 20, December 2016 by Jessica Combes

du Essential Business Devices offers SMEs range of devices at zero upfront cost

SMEs form a large entity of the UAE’s enterprise landscape, contributing almost 60 per cent to the country’s Gross Domestic Product (GDP), but owing to external factors, one of the key considerations for SMEs is cash flow.

In response to this ongoing challenge, du has introduced Essential Business Devices with flexible payment plans: 12 or 24 months instalments with no upfront payments and with zero  per cent interest rate, for both new and existing customers. The range of products, including large brands such as Apple, Samsung, Sony, HP, Huawei, Ricoh, and Dlink, among others, enables du to support its SME customers for increased workforce efficiency, improved cost management and on-the-go connectivity.

“We are proud to announce the expansion of our device portfolio with essential equipment for SMEs – Essential Business Devices. du already has an ongoing strategy to support SMEs as they are huge contributors to our growing economy, and this launch strengthens this strategic direction. Through our device offers and easy instalment plans we are helping our valued customers to minimise their operating expenditure, while maximising efficiency and helping them grow their business. Solutions like these enable us to take a step towards our ambition of being the trusted telecommunications partner for SMEs,” said Hany Fahmy Aly, Executive Vice President, Enterprise Business, du.


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